How to Run Apple Search Ads and Google Ads with AI: No Agency Needed

How to Run Apple Search Ads and Google Ads with AI: No Agency Needed

AI Marketer Team

Paid user acquisition is the fastest path to growth for mobile apps and SaaS products. But managing ad campaigns across Apple Search Ads and Google Ads is complex, time-consuming, and expensive if you hire an agency. AI changes that equation.

AI-Powered Campaign Creation

AI Marketer lets you create full ad campaigns in minutes:

  1. Choose your platform: Apple Search Ads or Google Ads
  2. Set your budget and bid: Daily budget, max CPC bid
  3. AI generates keywords: Click 'AI Suggest' and the AI analyzes your product, competitors, and market to suggest high-performing keywords with volume and competition estimates
  4. AI writes your ad copy: Platform-optimized headlines, descriptions, and creative sets — automatically generated to match Apple's 30-char headline limits or Google's Responsive Search Ad format
  5. Launch: Push to the ad platform API with one click

Apple Search Ads Management

Create search campaigns targeting your most valuable keywords. The AI generates multiple ad creative sets with different angles (benefit-focused, social proof, urgency). Monitor impressions, taps, installs, and cost per acquisition directly in the dashboard. Pause or adjust bids without leaving AI Marketer.

Google Ads Automation

Launch Search, Display, App Install, or Discovery campaigns. AI creates Responsive Search Ads with up to 15 headlines and 4 descriptions, automatically tested by Google for optimal performance. Keywords are added with smart match types and the AI suggests negative keywords to eliminate wasted spend.

The Agent Optimizes For You

Set a goal like 'Get 500 app installs this month' and the AI agent will not only run your ad campaigns but adjust strategy based on performance — shifting budget to better-performing keywords, pausing underperformers, and generating new ad variations when creative fatigue sets in.

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